UX User Experience
User experience (UX)
We do business on different devices across multiple platforms. In this environment, getting the right performance and real results from your website requires giving your customers the right user experience.
What is user experience?
User experience is the overall experience a person has when they visit your website. You could consider it to be the digital equivalent of getting good service in person.
If you want your customers to engage with you online, you need to give them a positive user experience. There are many parts to UX including the look and feel of the website, how easy it is to navigate and find information, and how easy it is to interact with your business.
Responsive website design
Responsive website design is also a key part of UX. Your website needs to deliver an equally good experience on desktop computers, laptops, tablets and smartphones. We optimise your website for the best user experience on any device, getting your message across and driving conversions.
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With changes to the way Google presents search results, we’re seeing an increasing trend towards low click-through rates to websites. This is because searchers are